Social Media SOP for Municipal Utilities - Looking for Examples
Hi All!
We’re currently exploring the development of a formal SOP for social media at Ipswich Utilities. Right now, several stakeholders have access to and post on our platforms (primarily Facebook), and we’d like to better define our approach moving forward. Specifically, we're looking to outline:
Our stance on social media usage (the town has a formal social media policy that we follow, but we are looking to create our own)
Guidelines for posting, commenting, etc.
A communication/response plan
Roles and responsibilities
If your municipality has a social media SOP or any related documentation in place, we’d love to see examples or hear about what’s worked well for you.
Thanks so much in advance!
Best,
Gabby Gauthier
Business Manager, Ipswich Utilities
ggauthier@ipswichutilities.org
978-356-6635 x1217

We have one person at PMLD who manages our Facebook Page and posting of various items, whether it be alerts, rebates, meeting notifications etc. At times our GM will post on Facebook. I also included our Social Media Policy.